Rugby World Cup 2019 broadcasting rights for Asia Pacific region have been revealed. beIN Asia Pacific have won exclusive rights to air live matches in key Asian countries. Japan is hosting rugby’s world championship from 20th September and fans from Singapore, Cambodia, Hong Kong, Laos, Indonesia, Malaysia, Philippines, Thailand and Timor-Leste can catch live coverage on beIN Sports.
“Asia is a very important market for rugby participation and fanbase growth and we are excited about the comprehensive platform that will be provided by beIN, a passionate leader in sport’s broadcasting. In partnership with them we will reach and convert a new fanbase, benefitting the sport long after the tournament has finished,” World Rugby Chairman Sir Bill Beaumont said.
It will be first occasion when all 48 games of rugby world cup will be shown on television in the key Asian countries. The new dedicated channel to rugby sport will be launched on 6th September by beIN company. This channel is defined as “beIN Sports Rugby”. Apart from showcasing live games, fans would be able to catch highlights, news and analysis of the tournament.
Announcing dedicated rugby world cup channel in Asia, event organizers and broadcaster have shown keen interest to attract more audience and convert them into fans. Data analytics company Nielsen research have disclosed that there are 283 million rugby fans present in the Asia and they are desperate to watch live matches of rwc.
This is the historic tournament as Asia is hosting a rugby world cup for the first time and the event can attract more fans towards the sport by the next edition. Hosts Japan to face Russia in the opening match on 20 Sep. at Tokyo Stadium meanwhile final to be played on 2nd November at Yokohama international stadium.